Industry
Support leaders compare help desks constantly. Sojig gets you into those comparisons and the how-to searches that come first.
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Illustrative example
Examples of searches buyers make in this category. Your plan is built from your own research.
Teams look for alternatives when prices change.
Clear differentiation matters on every page.
"First response time" and "CSAT" searches bring buyers.
For the help desks teams switch from.
Drafts on metrics and workflows support leaders search.
For the tools support teams connect.
"Best help desk for startups" checked weekly.
Support teams often switch tools at a breaking point: renewal pricing, a new channel, growth. Help desk SEO works by being found at that moment, and by using your own help center as a search asset.
Teams leaving a big help desk search for alternatives around renewal time. A fair, clear alternative page for each major incumbent, covering migration and pricing differences, catches them when they're ready to move.
A public knowledge base answers questions people search for, about your product and about support in general. Make sure it's indexable, well titled and linked from your main site.
Support leaders search for help with metrics, staffing, macros, escalation and AI in support. Practical guides on these build trust with the people who choose the tool.
Email, chat, phone, WhatsApp, Slack and CRM integrations decide many help desk purchases. A page per channel and major integration answers that question directly.
Help centers often have many articles with identical titles, outdated articles still indexed, and search result pages that get indexed by accident. Cleaning these up helps both your knowledge base and your marketing site rank.
Watch trials from alternative and integration pages around common renewal periods, and track which help center articles bring new visitors who later sign up.
FAQ
It includes your help center pages in the crawl and fixes them like any other page.
Often two to four months, faster on established sites.
It can be. What matters is that it's indexable, has clear titles and links to and from your marketing site.
Alternative and comparison searches around the market leaders, plus integration searches from teams that know their stack.
It drafts articles for searches people make, saved as drafts in your connected CMS. Articles that belong in a separate help center tool can be copied there.
Say what the incumbent does well, who should stay with it and who your product suits better, with accurate, dated facts. Sojig drafts pages in that format.
Your first week of work is ready shortly after you connect.
7 days free, then from $99/month · Cancel any time