When to stay with Semrush
If you have an SEO specialist who lives in the data, and you also use Semrush for ads, social or local, its breadth is hard to match. Leaving would mean several tools to replace one.
Semrush alternative
Looking for a Semrush alternative?
Semrush is the broadest SEO and marketing suite: keyword research, competitor analysis, position tracking, site audit, backlink data, content tools, AI visibility, local SEO and ads. If you'd rather have the weekly SEO work done for you, published in your CMS and approved by you, Sojig is built for that.
7 days free, then from $99/month · Cancel any time
Illustrative example
Why teams look beyond Semrush
- It reports and recommends; someone still has to make every change.
- Toolkits and extra users add up quickly.
- It's built for specialists, so small teams use a fraction of it.
Where Semrush is strong
To be fair, it does a lot well:
- The deepest data set: keywords, competitors and backlinks.
- Tools for every channel in one place.
- AI visibility tracking on higher tiers.
Semrush vs Sojig at a glance
| Feature | Semrush | Sojig |
|---|---|---|
| Starting price | $139 a month, plus add-ons | $99 a month, all features |
| Built for | SEO specialists and marketing teams | B2B SaaS teams without an SEO specialist |
| Makes changes on your site | No: reports and recommendations | Yes, published when you approve |
| Content | Content toolkit, separate add-on | Weekly article drafts included |
| Link building | Backlink data and prospecting tools | Outreach emails drafted and sent from your inbox |
| AI answer tracking | AI Visibility toolkit or Starter and up | Included on every plan |
Choose Semrush if
SEO specialists and marketing teams who want deep data and do the work themselves.
Choose Sojig if
You're a B2B SaaS team without an SEO specialist and want the work done every week, published in your CMS, with you approving it.
Choosing a Semrush alternative
Semrush is a great research suite, so the right alternative depends on why you're leaving. Most B2B SaaS teams who look for a Semrush alternative aren't short of data. They're short of time to act on it.
What to look for instead
If the problem is that reports pile up unactioned, look for a tool that does the work: drafts fixes, writes articles, builds pages and publishes them. Check whether it publishes to your CMS, what's included in the base price, and whether team members cost extra.
How switching works
Connect your site and Search Console, and Sojig builds a keyword plan and first week of work in minutes. Export your Semrush keyword lists if you want to keep them, and share them with Ady so the plan includes them.
Other Semrush alternatives
If you want another research suite, Ahrefs, SE Ranking and Moz Pro cover similar ground at different price points. If you want work done for you, compare SEO automation tools like OTTO SEO and Sojig.
FAQ
Questions, answered.
Does Sojig replace Semrush?
For teams who want SEO done, yes. Specialists who need deep backlink and market data may keep Semrush for research.
Is Sojig cheaper?
From $99 a month with content, outreach, AI tracking and unlimited users included.
Does Sojig have backlink data?
No backlink database. It finds sites that link to your competitors for outreach.
What is the cheapest Semrush alternative?
Among research suites, Moz Pro and SE Ranking start lower. If you want the work done rather than more data, Sojig starts at $99 a month with everything included.
Can I keep Semrush for research and use Sojig for execution?
Yes. Some teams keep a research tool for a specialist and use Sojig to do the weekly work.
Sources
Facts about Semrush come from its own website as of October 2026. Prices and features change, so check before you decide.
Other alternatives
OTTO SEO alternativeSearch Atlas's automated SEOAlli AI alternativeSEO automation through a code snippetSEO.ai alternativeAI agent that writes and publishes contentSurfer alternativeContent optimization and AI trackingAhrefs alternativeBacklink data and SEO toolsetMoz Pro alternativeClassic SEO toolset and Domain AuthoritySE Ranking alternativeAffordable SEO platform for agencies
Stop doing SEO.
Start approving it.
Switching takes about ten minutes. Your first week is ready shortly after.
7 days free, then from $99/month · Cancel any time