Industry

Realtor SEO for real estate agents

Buyers and sellers pick an agent long before they call one. Sojig makes your website the place they learn from, so you're the agent they choose.

7 days free, then from $99/month · Cancel any time

Illustrative example

What your customers search

Examples of searches customers make. Your plan is built from your own research.

  • how to sell a house fast
  • best time to list a house
  • first time home buyer checklist
  • what does a realtor do for sellers
  • how much do realtors charge
  • moving to austin guide

Why SEO is hard here

Portals own listing searches

Big portals take the top results for homes for sale.

Neighborhood pages all look the same

Templated area pages don't rank or show local knowledge.

Agents are busy selling

Websites go untouched for months between deals.

What Sojig does for you

Seller and buyer guides

Pricing, timing, costs and steps, written for your market with your notes.

Neighborhood pages with substance

Drafts with clear places for what only a local agent knows.

Agent profile pages

Experience, areas and reviews, with structured data.

AI answer tracking

Whether assistants name you when people ask for an agent.

Example week for a two-agent residential team4 items to approve
  • Draft: How much do realtors charge to sell a house?Your fees marked for you
    Approve
  • New page: Selling a home in Hyde ParkNeighborhood page · your notes needed
    Approve
  • Add RealEstateAgent structured dataChecked against the page
    Approve
  • 2 emails to relocation guidesFrom your inbox
    Approve

A realtor SEO playbook

Portals win listing searches, and agents rarely beat them there. But buyers and sellers also search for advice, costs, timing and neighborhoods, often for months. Realtor SEO is about owning those searches, so that by the time someone needs an agent, they already trust you.

Seller pages first

Sellers bring the commission. 'How to sell a house fast', 'best time to list' and 'how much do realtors charge' come from people about to choose an agent. Honest answers for your market, with your own numbers, are the most valuable pages an agent can have.

Neighborhood pages only you could write

Templated pages with population figures and a map don't rank. Pages with what you know, which streets are quiet, what homes sell for, what buyers ask about, do. Drafts mark exactly where your knowledge goes.

Guides for buyers moving in

People moving to a new area search for what it's like to live there. A guide that answers their questions honestly brings in buyers before they've picked an agent.

Profiles that build trust

Your bio, experience, areas and reviews are what people check before they call. Structured data helps search engines connect you with your areas and your brokerage.

Measuring realtor SEO

Count valuation requests, consultations and calls by landing page. One seller guide that ranks well can pay for years of SEO.

FAQ

Questions, answered.

Will it show our listings?

No. Listings stay in your IDX or MLS system. Sojig works on the rest of your site: guides, neighborhood pages, profiles and fixes.

Does it help with Google Business Profile and map results?

Yes. Sojig tracks where you appear in Google Maps from each city you serve, reads your Google Business Profile each week, and drafts review replies, posts and profile fixes for you to approve.

Do individual agents need their own site?

It helps if you want to build your own name. A brokerage site with a strong page per agent works too.

How often should we publish?

Consistency beats volume. A new guide or neighborhood page every week or two, kept current, builds steadily.

Stop doing SEO.
Start approving it.

Your first week of work is ready shortly after you connect.

7 days free, then from $99/month · Cancel any time