Industry

E-commerce SEO for online stores

Shoppers search for what they want to buy. Sojig makes your product and category pages the ones they find, and does the work every week.

7 days free, then from $99/month · Cancel any time

Illustrative example

What your customers search

Examples of searches customers make. Your plan is built from your own research.

  • leather tote bag women
  • best running shoes for flat feet
  • organic dog food
  • gift ideas for coffee lovers
  • linen bedding set
  • waterproof hiking boots

Why SEO is hard here

Marketplaces own page one

Amazon and big retailers rank for broad terms. Stores win on specific products, categories and needs.

Thin and duplicate pages

Copied manufacturer descriptions and filter pages compete with your own products.

Products change constantly

New, sold out and seasonal items need titles, links and redirects kept in order.

What Sojig does for you

Category pages that rank

New collection pages drafted for what shoppers search, with buying guidance.

Product page fixes

Titles, descriptions, Product markup and image alt text, published to your store.

Buying guides

Articles that help people choose and link to your products.

Technical clean-up

Broken links, heavy images, redirects for removed products.

Example week for a Shopify store selling leather goods4 items to approve
  • New page: Leather tote bags for workCategory page · 1,300 searches/mo
    Approve
  • Rewrite titles on 12 product pagesSeen often, rarely clicked
    Approve
  • Draft: How to care for a leather bagPlanned from real searches
    Approve
  • 2 emails to gift guides that skip youFrom your inbox
    Approve

An e-commerce SEO playbook

Most store traffic from search lands on category and product pages, not the home page. E-commerce SEO means making those pages the best answer to what shoppers search, keeping the catalogue tidy as it changes, and earning a place in buying guides and AI answers.

Category pages first

Searches like 'leather tote bags for work' or 'linen bedding sets' are category searches. A collection page with a clear title, a short guide to choosing and links to the right products ranks better than a bare grid. Sojig drafts new category pages for the searches your store can win.

Product pages that stand apart

Manufacturer descriptions copied across many stores give search engines no reason to pick yours. Unique titles, descriptions that answer real questions, Product markup and descriptive image alt text help each product compete. Fixes publish straight to Shopify or WordPress when you approve them.

Buying guides that sell

Shoppers search 'how to choose' and 'best X for Y' before they buy. Guides that answer honestly and link to the products that fit bring people in earlier and send them to the right page.

A catalogue that stays clean

Products sell out, change and disappear. Removed products need redirects, filter and sort pages shouldn't be indexed, and heavy images slow every page. The weekly check finds these and prepares the fixes.

Measuring e-commerce SEO

Look at orders and revenue from organic search by category, not just traffic. A category page that moves from page two to the top three often matters more than any blog post.

FAQ

Questions, answered.

Does it work with Shopify?

Yes. Approved fixes publish to your store, and new pages and articles are saved as hidden pages and blog posts for you to review and publish.

Can a small store compete with Amazon?

Not on broad terms, and it doesn't need to. Specific products, categories and buying questions are winnable, and those searchers are ready to buy.

Which pages should a store improve first?

The categories and products that already get impressions but few clicks. Better titles and descriptions there pay off fastest.

Do you write product descriptions?

Sojig drafts titles, descriptions and alt text for the pages it works on and marks anything it can't know, like materials or sizing, for you to fill in.

What about stores on other platforms?

WordPress (with WooCommerce) and Shopify publish automatically. Other platforms get the same work with step-by-step instructions.

Stop doing SEO.
Start approving it.

Your first week of work is ready shortly after you connect.

7 days free, then from $99/month · Cancel any time