Industry

SEO for professional services firms

Clients search for the problem before they search for a firm. Sojig helps you answer both and turns your website into a steady source of enquiries.

7 days free, then from $99/month · Cancel any time

Illustrative example

What your customers search

Examples of searches customers make. Your plan is built from your own research.

  • small business accountant
  • how much does a divorce lawyer cost
  • estate planning attorney
  • it consulting for small business
  • how to choose a bookkeeper
  • fractional cfo services

Why SEO is hard here

Clicks are expensive

Paid search for legal, financial and consulting services costs a lot per click. Organic visits don't.

Trust decides who gets the call

Clients look for expertise, credentials and clear process before they get in touch.

One page can't cover every service

Each service needs its own page to rank and to convince.

What Sojig does for you

Service pages

A page per service, drafted with notes where your own experience and credentials go.

Answers clients search for

Articles on cost, process and choosing a provider, written for the people you serve.

Fixes on your key pages

Titles, descriptions, structured data and speed on your home, service and contact pages.

AI answer tracking

"Best accountant for freelancers" and similar questions checked in five assistants weekly.

Example week for an accounting firm for small businesses4 items to approve
  • New page: Bookkeeping for freelancersService page · high intent
    Approve
  • Fix title and description on /servicesSeen often, rarely clicked
    Approve
  • Draft: How much does a small business accountant cost?Planned from real searches
    Approve
  • 2 emails to local business resource pagesFrom your inbox
    Approve

A professional services SEO playbook

People rarely search for a firm by name. They search for the problem they have, then for someone to solve it. SEO for professional services means being there at both moments with pages that show real expertise.

A page for every service

One 'Services' page can't rank for estate planning, business setup and tax returns at once. A page per service, explaining who it's for, what's included and how working together goes, gives each search a page to land on.

Answer the questions before the call

Clients search for cost, timelines and how to choose a provider. Honest answers build trust and filter in the right clients. Drafts mark where your own fees and process go.

Show the people behind the work

Named experts, credentials, memberships and examples of work are what clients look for before they get in touch, and what search engines look for on advice pages.

Make getting in touch easy

Every service page should end with a clear next step. Sojig's fixes cover titles, descriptions and structured data on the pages that bring enquiries.

Measuring professional services SEO

Count enquiries and booked consultations by landing page. A single service page that ranks well can be worth more than dozens of articles.

FAQ

Questions, answered.

We're experts. Will AI drafts sound generic?

Drafts mark exactly where your own experience, examples and credentials go, and nothing is published until you've reviewed it. The expertise stays yours.

Is this a replacement for Google Business Profile work?

Not yet. Sojig works on your website today. Local features like Google Business Profile and city-level rankings are on the way.

Is SEO worth it for a small firm?

Often more than for big ones, because a few well-ranked service pages can bring a steady flow of enquiries without paying per click.

Can our team approve everything first?

Yes. Nothing goes live until someone you choose approves it, and you can give teammates approver or viewer roles.

Stop doing SEO.
Start approving it.

Your first week of work is ready shortly after you connect.

7 days free, then from $99/month · Cancel any time