Industry

SEO for tutoring businesses and test prep

Parents and students search by subject, exam and grade, usually right before a deadline. Sojig makes sure they find your tutoring pages when it counts.

7 days free, then from $99/month · Cancel any time

Illustrative example

What your customers search

Examples of searches customers make. Your plan is built from your own research.

  • online math tutor for high school
  • sat prep course
  • gcse chemistry revision
  • how to improve reading comprehension
  • ielts speaking practice
  • how much does a private tutor cost

Why SEO is hard here

Tutor marketplaces dominate

Big tutoring platforms rank for most 'tutor' searches.

Demand comes in waves

Exam seasons and the start of term drive most searches.

Parents and students search differently

Parents look for trust and price, students for help with a topic.

What Sojig does for you

Subject and exam pages

A page per subject, level and exam you teach.

Study guides that rank

Free revision guides and practice questions that lead to sessions.

Tutor profiles

Qualifications, experience and subjects, with structured data.

Seasonal planning

Exam pages drafted and published before the busy weeks.

Example week for an online test prep company4 items to approve
  • New page: SAT math tutoringExam page · high intent
    Approve
  • Draft: SAT math practice questions with answersAnswers marked for a tutor to check
    Approve
  • Fix titles on 11 subject pagesDuplicate titles found by the crawl
    Approve
  • Draft: How much does a private tutor cost?Your prices marked for you
    Approve

A tutoring SEO playbook

Tutoring is searched by worried parents and stressed students, usually with an exam or a report card coming up. SEO for tutoring businesses means a page for every subject and exam you teach, free help that students find, and pages ready before each busy season.

A page per subject, level and exam

'High school chemistry tutor', 'SAT prep', 'IELTS speaking practice': each is its own search. A page for each, explaining how you teach it and who the tutors are, gives every search a place to land.

Free help that students find

Students search for practice questions, revision notes and explanations. Good free study guides rank, get shared and introduce your tutors. Every answer is marked for a tutor to check.

Speak to parents too

Parents search for cost, qualifications and results. Clear pricing, tutor profiles and an explanation of how sessions work answer them.

Plan around the exam calendar

Searches spike before exams and at the start of term. Monthly keyword research spots the rise, so pages are ready in time to rank.

Measuring tutoring SEO

Track trial lessons and enquiries by subject page. Exam pages often bring the most in a short window, so check them before each season.

FAQ

Questions, answered.

We tutor in person in one area. Does this help?

Yes. Subject and exam pages and study guides help your website rank, and Sojig tracks where you appear in Google Maps in your area. Review replies and Google Business Profile posts are drafted each week.

Can it write practice questions?

It drafts them, with every answer marked for a tutor to check before anything is published.

Should we cover every curriculum?

Only the ones you teach. Separate pages for different exam boards or countries help, because parents search for their own system.

Do tutor profiles help SEO?

Yes. People search for tutors with specific experience, and profiles with qualifications and subjects build trust.

Stop doing SEO.
Start approving it.

Your first week of work is ready shortly after you connect.

7 days free, then from $99/month · Cancel any time