Industry
Home buyers research for months before they apply. Sojig puts your guides and loan pages in front of them at every step, with every rate and rule under your review.
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Illustrative example
Examples of searches customers make. Your plan is built from your own research.
Rate tables and national lenders take the top results for broad searches.
Pages with old rates or limits mislead buyers and lose trust.
Lending pages carry disclosure rules, so copy needs review.
A page for each program and borrower type, like self-employed or first-time buyers.
Pre-approval, deposits and closing costs explained, with figures marked for checking.
Every draft waits for approval, with places for your disclosures marked.
Titles, structured data and speed on application and contact pages.
A mortgage is the biggest financial decision most people make, and they research it for months. SEO for mortgage brokers and lenders means meeting buyers early with honest guides, then giving each loan program and borrower situation a page that makes applying the next step.
'Mortgage for self-employed', 'first time buyer with a small deposit', 'mortgage after divorce': these searches come from people who need a broker more than a bank. A page per situation you handle well is the core of mortgage SEO.
Affordability, pre-approval, deposits, closing costs: buyers search each step in order. A guide for each, linked together, keeps them on your site until they're ready to talk.
Rates, limits and program rules change often, and pages with old figures cost trust and rankings. Drafts mark every figure for checking, and keeping rates on one page your team updates makes the rest easy to keep right.
Lending pages carry advertising rules. Drafts mark where disclosures belong, and every page waits for your approval.
Track applications and calls by landing page. Compare each organic lead with what a bought lead costs, which is often several times more.
FAQ
For broad rate searches, rarely. For specific situations, like mortgages for the self-employed or for contractors, a broker's own page can rank and bring better leads than bought ones.
Drafts mark where disclosures go, and your team adds the exact wording your license requires before approving.
Only if you can keep them current. A page that explains what affects rates, with a clear way to get a quote, is safer and still ranks.
Yes, people search for them constantly. Sojig drafts the page around a calculator, the method, examples and FAQ, while your developer or website builder provides the calculator itself.
Your first week of work is ready shortly after you connect.
7 days free, then from $99/month · Cancel any time